Marketing advertising online learning meeting conferencing live concerts and just about any broadcast application can circumvent the use of streaming media as a useful application tool for their business. The business of streaming and digital media the book provides real world examples of many successful and maybe not so successful streaming media business models and implementation strategies to steer the reader in the right direction read more 2 people found this helpful. The business of steaming and digital media gives you a concise and direct analysis of how to implement a scalable profitable venture as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between rich media and traditional broadcast distribution you will learn how to gain significant time to market and cost saving advantages by effectively using streaming and digital media technologies. Business of streaming digital media by dan rayburn available in trade paperback on powellscom also read synopsis and reviews todays challenge is not can you build a system to deliver streaming audio and video over the
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